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Microsoft Demographic Target

Adds a demographic bid adjustment.

Type
Makes changes
Credits
4
Platform
Microsoft Advertising
Approval
Preview first, applied after you approve

What it does

Adds a demographic bid adjustment. criterion_type: Age | Gender. value: an age range enum (EighteenToTwentyFour, TwentyFiveToThirtyFour…) or gender (Male | Female). bid_multiplier: bid adjustment (%). confirm=false = preview, confirm=true applies.

MCP: add_microsoft_demographic_target

How to use it

You don't call tools by name. Write what you want in ChatGPT, Claude or another assistant connected to Opus Growth, in your own words; it picks this tool when it fits.

Because this tool changes your account, your assistant first shows a preview of exactly what will change. Nothing is applied until you say yes, and every applied change is written to your audit log.

Parameters

NameTypeRequiredDefault
account_idstringRequired·Advertising account identifier to query or change. Use the exact ID returned by the relevant account-listing tool, not the display name.
campaign_idstringRequired·Exact campaign identifier to target. Use the ID returned by an Opus Growth list or create operation, not a display name.
criterion_typestringRequired·Provider-specific criterion type accepted by this operation. Use a supported value from the tool documentation or returned provider data.
valuestringRequired·Value to store, set, compare, or send, in the exact format required by this operation.
bid_multipliernumberRequired·Numeric bid multiplier value for add microsoft demographic target. Use the provider's expected unit, range, and precision.
customer_idstringOptional·Google Ads customer account ID to query or change. Use the numeric ID returned by list_accounts; omit separators unless this tool explicitly says otherwise.
confirmbooleanOptionalfalseSafety confirmation for a state-changing operation. Leave false to preview or validate; set true only after the user explicitly approves the shown change.
Add Microsoft Ad Extensionsadd_microsoft_ad_extensionsMicrosoft Ad Scheduleadd_microsoft_ad_scheduleMicrosoft Device Targetadd_microsoft_device_targetAdd Microsoft Keywordsadd_microsoft_keywordsMicrosoft Location Targetadd_microsoft_location_targetAdd Microsoft Negative Keywordsadd_microsoft_negative_keywordsConnect Microsoft Advertisingconnect_microsoft_adsCreate Microsoft Ad Groupcreate_microsoft_ad_groupCreate Microsoft Campaigncreate_microsoft_campaign