Documentation / Concepts
Multi-account (MCC)
For agencies: manage every client account under a single manager account.
Google Ads MCC
When you connect with a manager (MCC) account, list_accounts also lists every client
account beneath it. Reports and operations for each client account automatically run with the correct
manager context — no extra setup required.
| Field | Meaning |
|---|---|
id | Client (or manager) account ID |
is_manager | If true, this is an MCC — it holds no metrics; client accounts are used for reports |
login_customer_id | The manager ID required to access the sub-account (applied automatically) |
Plan requirement
Multi-account management is exclusive to the Agency plan. Free and Pro plans are locked to the first account you use.
Meta, TikTok, LinkedIn & Microsoft
On Meta, LinkedIn, and Microsoft, every ad account the connected user can access is listed too; on the Agency plan you can switch freely between them.