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Tool reference

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Update Meta Ad

Pauses, resumes or archives ONE Meta (Facebook/Instagram) ad, or renames it.

Type
Makes changes
Credits
5
Platform
Meta Ads
Approval
Preview first, applied after you approve

What it does

Pauses, resumes or archives ONE Meta (Facebook/Instagram) ad, or renames it. Works on a single ad only: the other ads next to it keep delivering. It switches a single ad on or off. ad_id comes from list_meta_ads. status: ACTIVE (resume) | PAUSED (pause) | ARCHIVED. confirm=false = preview.

MCP: update_meta_ad

How to use it

You don't call tools by name. Write what you want in ChatGPT, Claude or another assistant connected to Opus Growth, in your own words; it picks this tool when it fits.

Because this tool changes your account, your assistant first shows a preview of exactly what will change. Nothing is applied until you say yes, and every applied change is written to your audit log.

Parameters

NameTypeRequiredDefault
account_idstringRequired·Advertising account identifier to query or change. Use the exact ID returned by the relevant account-listing tool, not the display name.
ad_idstringRequired·Exact ad identifier to target. Use the ID returned by an Opus Growth list or create operation, not a display name.
namestringOptional·Human-readable name for the resource being created or updated.
statusstringOptional·ACTIVE · ARCHIVED · PAUSED · Desired provider status for this resource; choose an allowed value from this schema.
confirmbooleanOptionalfalseSafety confirmation for a state-changing operation. Leave false to preview or validate; set true only after the user explicitly approves the shown change.
Connect Meta Adsconnect_meta_adsCopy Meta Entitycopy_meta_entityCreate Meta A/B Testcreate_meta_ab_testCreate Meta Ad Setcreate_meta_adsetCreate Meta Campaigncreate_meta_campaignCreate Meta Carousel Adcreate_meta_carousel_adCreate Meta Custom Conversioncreate_meta_custom_conversionCreate Meta Dynamic Adcreate_meta_dynamic_adCreate Meta Engagement Audiencecreate_meta_engagement_audience