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Call Reporting Settings
Turns account-level CALL REPORTING on/off — the prerequisite for Google to track phone calls from ads as conversions.
- Type
- Makes changes
- Credits
- 3
- Platform
- Google Ads
- Approval
- Preview first, applied after you approve
What it does
Turns account-level CALL REPORTING on/off — the prerequisite for Google to track phone calls from ads as conversions. call_reporting: 'true'/'false' (show a Google forwarding number + report calls); call_conversion: 'true'/'false' (count qualifying calls as conversions). Provide at least one. To switch calls off send call_reporting='false' alone; call_conversion is not sent alongside it because Google rejects that pair and it has no effect while reporting is off. call_conversion_action_id: WHICH conversion action the calls are attributed to (id from list_conversion_actions); send 'default' to clear it back to Google's built-in action. Leave empty to keep the current one. A fresh account points at an internal placeholder that cannot be configured or reported on by name, so binding your own AD_CALL action is what makes call conversions readable. Pair with set_conversion_settings(phone_call_duration=…) to set the minimum call length. NOTE: Google forwarding numbers are only available in supported countries; enabling has no effect where unavailable.
Called with NEITHER value it READS the current state; that state is the only record of what the setting was before a change. The same fields also appear under get_conversion_settings > account > call_reporting. confirm=false → dry-run.
MCP: set_call_reporting
How to use it
You don't call tools by name. Write what you want in ChatGPT, Claude or another assistant connected to Opus Growth, in your own words; it picks this tool when it fits.
Parameters
| Name | Type | Required | Default | |
|---|---|---|---|---|
| customer_id | string | Required | · | Google Ads customer account ID to query or change. Use the numeric ID returned by list_accounts; omit separators unless this tool explicitly says otherwise. |
| call_reporting | string | Optional | · | true · false · Exact call reporting value for set call reporting. Supply text in the provider's required format; when it selects an existing resource, use the exact identifier returned by the relevant list or search operation; matching the schema pattern. |
| call_conversion | string | Optional | · | true · false · Exact call conversion value for set call reporting. Supply text in the provider's required format; when it selects an existing resource, use the exact identifier returned by the relevant list or search operation; matching the schema pattern. |
| call_conversion_action_id | string | Optional | · | Exact call conversion action identifier to target. Use the ID returned by an Opus Growth list or create operation, not a display name. |
| confirm | boolean | Optional | false | Safety confirmation for a state-changing operation. Leave false to preview or validate; set true only after the user explicitly approves the shown change. |
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