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Add Keywords

ADDS POSITIVE KEYWORDS to a Google Ads ad group (bulk): the keywords the ads show for.

Type
Makes changes
Credits
5
Platform
Google Ads
Approval
Preview first, applied after you approve

What it does

ADDS POSITIVE KEYWORDS to a Google Ads ad group (bulk): the keywords the ads show for. This is NOT the negative-keyword tool: use add_negative_keyword only to BLOCK traffic. match_type: PHRASE | EXACT | BROAD, applied to every item that does not carry its own. PER-KEYWORD MATCH TYPE: suffix an item with '|EXACT', '|PHRASE' or '|BROAD' and that one overrides the default — keywords=['yeminli tercume|EXACT', 'noter onayli tercume|PHRASE', 'tercume burosu'] adds a mixed set in ONE call, the same suffix syntax add_negative_keyword already uses. Without it a mixed set needs one call per match type. To MOVE keywords between ad groups, add them here on the target ad group and then remove them from the old one with manage_keywords(action='remove'). To pause/enable/re-bid an EXISTING keyword use manage_keywords. confirm=false → dry-run.

MCP: add_keywords

How to use it

You don't call tools by name. Write what you want in ChatGPT, Claude or another assistant connected to Opus Growth, in your own words; it picks this tool when it fits.

Because this tool changes your account, your assistant first shows a preview of exactly what will change. Nothing is applied until you say yes, and every applied change is written to your audit log.

Parameters

NameTypeRequiredDefault
customer_idstringRequired·Google Ads customer account ID to query or change. Use the numeric ID returned by list_accounts; omit separators unless this tool explicitly says otherwise.
ad_group_idstringRequired·Exact ad group identifier to target. Use the ID returned by an Opus Growth list or create operation, not a display name.
keywordsarrayRequired·List of keyword or search-term values to use; follow the provider's match-type and formatting rules.
match_typestringOptionalPHRASEKeyword match type accepted by the provider, such as broad, phrase, or exact when supported.
confirmbooleanOptionalfalseSafety confirmation for a state-changing operation. Leave false to preview or validate; set true only after the user explicitly approves the shown change.
Account Auditaccount_auditAccount Snapshotaccount_snapshotAdd Negative Keywordadd_negative_keywordAdd PMax Imagesadd_pmax_imagesApply Recommendationapply_recommendationBudget Pacing Alertsbudget_pacing_alertsCompetitor Adscompetitor_adsConnect Business Profileconnect_business_profileConnect Google Analyticsconnect_ga4