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Create Responsive Display Ad

Creates a RESPONSIVE DISPLAY AD in a Google Ads Display ad group (the ad of a create_display_campaign campaign).

Type
Makes changes
Credits
3
Platform
Google Ads
Approval
Preview first, applied after you approve

What it does

Creates a RESPONSIVE DISPLAY AD in a Google Ads Display ad group (the ad of a create_display_campaign campaign). Google assembles the banner sizes from the assets.

Required: final_url, business_name (≤25), long_headline (≤90), 1-5 headlines (≤30 each), 1-5 descriptions (≤90 each), at least one landscape image (marketing_image_asset_ids, 1.91:1, min 600x314) and at least one square image (square_marketing_image_asset_ids, 1:1, min 300x300). Optional: logo_asset_ids (4:1 landscape logo), square_logo_asset_ids (1:1 logo, min 128x128), call_to_action_text (≤10). Image ids come from upload_image_asset or list_assets. confirm=false → dry-run.

MCP: create_responsive_display_ad

How to use it

You don't call tools by name. Write what you want in ChatGPT, Claude or another assistant connected to Opus Growth, in your own words; it picks this tool when it fits.

Because this tool changes your account, your assistant first shows a preview of exactly what will change. Nothing is applied until you say yes, and every applied change is written to your audit log.

Parameters

NameTypeRequiredDefault
customer_idstringRequired·Google Ads customer account ID to query or change. Use the numeric ID returned by list_accounts; omit separators unless this tool explicitly says otherwise.
ad_group_idstringRequired·Exact ad group identifier to target. Use the ID returned by an Opus Growth list or create operation, not a display name.
final_urlstringRequired·Final landing-page URL users should reach after clicking the ad.
business_namestringRequired·Business name to show in the selected campaign, ad, report, or account setting.
long_headlinestringRequired·Exact long headline value for create responsive display ad. Supply text in the provider's required format; when it selects an existing resource, use the exact identifier returned by the relevant list or search operation.
headlinesarray|stringRequired·Ordered list of ad headline text variants, within the provider's character and policy requirements.
descriptionsarray|stringRequired·Ordered list of ad description text variants, within the provider's character and policy requirements.
marketing_image_asset_idsarray|stringRequired·One or more exact marketing image asset identifiers to target. Use identifiers returned by an Opus Growth list or create operation, not display names.
square_marketing_image_asset_idsarray|stringRequired·One or more exact square marketing image asset identifiers to target. Use identifiers returned by an Opus Growth list or create operation, not display names.
logo_asset_idsarray|stringOptional·One or more exact logo asset identifiers to target. Use identifiers returned by an Opus Growth list or create operation, not display names.
square_logo_asset_idsarray|stringOptional·One or more exact square logo asset identifiers to target. Use identifiers returned by an Opus Growth list or create operation, not display names.
call_to_action_textstringOptional·Exact call to action text value for create responsive display ad. Supply text in the provider's required format; when it selects an existing resource, use the exact identifier returned by the relevant list or search operation.
confirmbooleanOptionalfalseSafety confirmation for a state-changing operation. Leave false to preview or validate; set true only after the user explicitly approves the shown change.
Account Auditaccount_auditAccount Snapshotaccount_snapshotAdd Keywordsadd_keywordsAdd Negative Keywordadd_negative_keywordAdd PMax Imagesadd_pmax_imagesApply Recommendationapply_recommendationBudget Pacing Alertsbudget_pacing_alertsCompetitor Adscompetitor_adsConnect Business Profileconnect_business_profile