Dokümanlar / Araç Referansı

Microsoft Advertising araçları

Microsoft Advertising (Bing Ads) API'sinin 29 aracı: kampanya/reklam grubu/RSA yönetimi, anahtar kelime & teklif stratejisi, konum/demografi/cihaz hedefleme, UET etiketi, dönüşüm hedefi ve yeniden pazarlama kitleleri.

Bağlantı & Hesap · 2

connect_microsoft_adsücretsiz

Generates a one-time authorization link to connect a Microsoft Advertising (Bing Ads) ad account.

list_microsoft_accounts1 kredi

Lists the Microsoft Advertising ad accounts accessible to the connected Microsoft user.

Okuma & Rapor · 8

list_microsoft_campaigns1 kredi

Lists campaigns in a Microsoft Advertising ad account.

account_id
microsoft_performance_report2 kredi

Microsoft Advertising campaign performance report (spend, impressions, clicks, CTR, conversions).

account_idstart_dateend_date
list_microsoft_ad_groups1 kredi

Lists ad groups in a Microsoft Advertising campaign.

account_idcampaign_id
list_microsoft_ads1 kredi

Lists ads in a Microsoft ad group.

account_idad_group_id
list_microsoft_keywords1 kredi

Lists keywords in a Microsoft ad group.

account_idad_group_id
list_microsoft_conversion_goals1 kredi

Lists account conversion goals — for conversion-based bidding.

account_id
list_microsoft_audiences1 kredi

Lists account audiences (remarketing / similar / combined).

account_id
list_microsoft_uet_tags1 kredi

Lists account UET (conversion tracking) tags — required for conversion goals + remarketing.

account_id

Kampanya · 5

create_microsoft_campaign8 kredi

Creates a campaign in Microsoft Advertising (starts PAUSED for safety) + daily budget.

account_idnamedaily_budgetcampaign_type
update_microsoft_campaign_status5 kredi

Changes campaign status: Active | Paused.

account_idcampaign_idstatus
update_microsoft_campaign_budget5 kredi

Updates a campaign's daily budget.

account_idcampaign_iddaily_budget
delete_microsoft_campaign5 kredi

Deletes a Microsoft campaign (irreversible).

account_idcampaign_id
set_microsoft_bid_strategy5 kredi

Sets a campaign's bid strategy (ManualCpc | EnhancedCpc | MaxClicks | MaxConversions...).

account_idcampaign_idstrategy

Reklam grubu & Reklam · 4

create_microsoft_ad_group8 kredi

Creates an ad group in a campaign (starts PAUSED) + default CPC bid.

account_idcampaign_idnamecpc_bidlanguage
update_microsoft_ad_group_status5 kredi

Changes ad group status: Active | Paused.

account_idcampaign_idad_group_idstatus
create_microsoft_responsive_search_ad8 kredi

Creates a Responsive Search Ad (RSA) — 3-15 headlines, 2-4 descriptions.

account_idad_group_idheadlinesdescriptionsfinal_url
update_microsoft_ad_status5 kredi

Changes ad status: Active | Paused.

account_idad_group_idad_idstatus

Anahtar kelime · 3

add_microsoft_keywords4 kredi

Adds keywords to an ad group. match_type: Broad | Phrase | Exact.

account_idad_group_idkeywordsmatch_type
update_microsoft_keyword3 kredi

Updates a keyword's bid and/or status (Active | Paused).

account_idad_group_idkeyword_idbidstatus
add_microsoft_negative_keywords3 kredi

Adds negative keywords to a campaign or ad group. entity_type: Campaign | AdGroup.

account_identity_identity_typekeywordsmatch_type

Hedefleme · 3

add_microsoft_location_target4 kredi

Adds location targets to a campaign (Bing LocationIds) + optional bid adjustment.

account_idcampaign_idlocation_idsbid_multiplier
add_microsoft_demographic_target4 kredi

Adds a demographic bid adjustment. criterion_type: Age | Gender.

account_idcampaign_idcriterion_typevaluebid_multiplier
add_microsoft_device_target4 kredi

Adds device bid adjustments (computer/phone/tablet — all three together).

account_idcampaign_idcomputerssmartphonestablets

Dönüşüm & Kitle · 4

create_microsoft_uet_tag5 kredi

Creates a UET (conversion tracking) tag — once its script is installed on the site, conversion goals + remarketing become available.

account_idnamedescription
create_microsoft_conversion_goal6 kredi

Creates a URL-based conversion goal (uet_tag_id required).

account_idnameuet_tag_idurl_expressionoperatorgoal_category
create_microsoft_remarketing_list6 kredi

Creates a remarketing audience from visitors to a specific page (uet_tag_id required).

account_idnameuet_tag_idurl_containsmembership_duration
delete_microsoft_audience5 kredi

Deletes a Microsoft audience (remarketing list, etc.).

account_idaudience_id